I came across this store the other day in Covent Garden, which I had seen before but never stopped. It doesn't say upfront but I'm pretty sure the guy who opened it is the guy who used to be the main designer at The Great Frog, and they have pretty much the same stuff, with some really great new ideas (skeletons, bones..). Possibly a bit cheaper, and there is no attitude, which I appreciate.
Absolutely not affiliated but if you're wishing for goth jewelery, I'd take a look at the website:
www.crazypigdesigns.com
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